The European Commission presents the second edition of the European Media Industry Outlook, offering a comprehensive overview of developments in Europe’s media sector.
The sector employs 1.32 million professionals and produces high-quality audiovisual works, video games (including XR technologies – Augmented, Virtual, and Mixed Reality), as well as reliable journalism. At the same time, it faces significant challenges arising from changing consumer habits and intense global competition.
The report highlights the importance of user-centric approaches, the adoption of European technologies such as artificial intelligence, and the promotion of Europe’s rich intellectual property to enhance competitiveness on the international stage.
Read the full report here: European Media Industry Outlook
